Goebel Porzellan under new management

Generation change in the management team of the traditional company from Bad Staffelstein

"It's time to transfer responsibility for the company's destiny into younger hands," says the previous managing director and representative of the company's general meeting, Hans-Peter Langsch, who joined the company in 1993 under the aegis of Wilhelm Goebel.

The "newcomers" have also been associated with the company for many years and have proven in the second line that they have learned and understood their profession.

The previous sole responsibility will in future rest on three shoulders: marketing, product management and human resources will be the responsibility of Uwe Dzyck (50), who took over as head of the Marketing Services department in 2012. Sales and IT will be taken over by Markus Hofmann-Schneyer (40), who has been with the company in various sales positions since 2007 and took over overall sales management in 2019. Daniela Vetter (49), who started out as a purchaser at Goebel in 1998, will take over as head of the Sourcing department in 2011 and, since 2013, as managing director of the affiliated company, Global Supply Management GmbH, will head the Purchasing and Finance departments.

"I had the opportunity to get to know all three of them as competent, loyal and confident managers who have their hearts in the right place and have understood the general conditions of a medium-sized company that plays a significant role in Germany and international markets. They have not only accompanied the company's transformation from a supplier of decorative accessories with a focus on figurines - Goebel produced the Hummel figurines until 2007 - to a marketer of art-inspired lifestyle products, but have also played a decisive role in shaping it. They enjoy my full confidence and I am convinced that they will continue to successfully develop the spirit and tradition of the Goebel brand, both internally and externally, well beyond its 150th year", says the current managing director, who, like Wilhelm Goebel, will continue to support the company as an advisor.

Today, Goebel is active in more than 60 countries and supports more than 2,000 specialist retailers internationally. The collection consists of around 2,000 decorative and functional products, almost all of which feature works by living or classic artists. The spectrum ranges from classics such as Monet or Van Gogh to modern Pop Art artists such as Britto, Rizzi, Fazzino or Billy the Artist, who find their interpretation on a variety of products. The range includes key rings, high-quality Fine Bone China coffee mugs, bags and umbrellas. Art lovers are particularly interested in limited editions and sculptures, which are mainly sold in galleries. The popular Rosina Wachtmeister cats with their typical faces, the adorable Goebel Christmas angels and the Easter bunnies, whose origins go back to the 1950s, round off the portfolio.

Like Kaiser Porzellan in Bad Staffelstein, Goebel has been part of the PM Kapital Group since 2010 and employs around 80 people here in Germany, mainly in Bad Staffelstein, but also in the factory outlets in R?dental and Selb.

Hans-Peter Langsch

Goebel Porzellan GmbH

Photo: handover of the now three-part managment "rod" and "golden" key to:
fltr. Uwe Dzyck, Daniela Vetter, Markus Hofmann-Schneyer

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